Salt Lake City—the world’s largest ski town—is experiencing and enjoying a true renaissance featuring the recent opening of a $2 billion redevelopment project, City Creek, and two groundbreaking museums along with scores of new restaurants and bars. Combine that with Salt Lake’s four world-class resorts, including 500-plus inches of “The Greatest Snow On Earth,” and skiers and snowboarders have the making of the ultimate vacation. But, let’s face it; your heart is already here.

And this year, booking that unforgettable vacation has never been easier or had more value. Salt Lake invites you to “Ski. Stay. Save.” when you book your Ski Salt Lake vacation package before January 15, 2013 for early season savings. Packages include the famous Super Pass, and the longer you stay, the more you save – up to 25% off!

Skiers and snowboarders from around the globe dream of making the pilgrimage to Salt Lake to ski the famed Wasatch Mountains towering over Salt Lake, and its Cottonwood Canyon resorts—Alta, Brighton, Snowbird and Solitude. And why not? Salt Lake is the most accessible destination in North America, with each resort just 40 minutes from SLC International Airport and downtown Salt Lake; four of the nation’s top resorts; a combined 7,500-plus acres of jaw-dropping terrain; the above-mentioned snow, and lots of it; and the most convenient, flexible and value-laden lift ticket in the country, the Ski Salt Lake Super Pass.

Each Super Passes can be loaded with one to six days of powder-packed skiing or riding, is good over a seven-day period, and includes FREE round-trip transportation to/from each resort from/to downtown and suburban Salt Lake as well as a 20 percent discount at participating resort rental shops. There are NO blackout dates for the Ski Salt Lake Super Pass, and it’s valid throughout the entire 2012-13 season. It really is hard to beat.

Multi-day Super Passes (purchased a la carte) range in price from $69-$73 per day for adults (13 and up) and $34-$38 per day for juniors (7-12). Available for purchase online at Ski-SaltLake.com, or through travel agencies, tour operators and participating Salt Lake hotels, the Super Pass gives visitors the opportunity to experience all of Salt Lake’s famed resorts from a convenient base camp: Salt Lake City. 

In addition to offering the Super Pass, a Salt Lake “Ski. Stay. Save.” vacation package provides a variety of lodging options to fit every interest and budget. From a luxury Five-Diamond hotel and spa, to a variety of remarkably well priced budget hotels, Salt Lake offers a downtown ‘base camp’ that is high on value and low on stress. Off the slopes, visitors can take advantage of all the other activities an urban setting has to offer, including a variety of cultural arts, a happening restaurant and nightlife scene, and endless shopping.

And yes, Utah’s liquor laws have been “normalized” and the drinking misconceptions should no longer be used as a reason for not taking advantage of all that Salt Lake has to offer. Plus, Salt Lake's brewpubs and brewmasters keep on bringing home the medals from various beer competitions, something that most people find difficult to believe...until they're sipping on a pint of Full Suspension Pale Ale or Polygamy Porter.

Though many destinations make similar claims, nowhere else in North America can skiers and snowboarders combine four world-class resorts with the amenities of a metropolitan setting, including exceptional dining, cultural arts, shopping and an eclectic nightlife. Salt Lake, simply stated, is the biggest ski town in North America and has redefined aprés ski, perfect for die-hard skiers and families alike. 

So make this the year you experience skiing as it was meant to be and make that "rite-of-passage" trip to the famed Wasatch Mountains. With Salt Lake’s four resorts each getting huge amounts of the lightest, fluffiest snow in the world, you’re almost guaranteed to finally get to see, and ski, what the rest of the ski world already knows: Utah really is home to “The Greatest Snow On Earth.”

To book your vacation today and for more information, go to visitsaltlake.com/skistaysave.